Real SEO Do it Yourself Proven Marketing Strategies to Double your Traffic in Short Time

Here are 27 Proven Marketing Strategies that you can start implementing today to get more traffic. All of these methods work and have been tested with real results. This InfoGraphic is actually just a preview of the real report that you can download. It’s called 27 Proven Marketing Strategies for a Small Marketing Budget. Click Here to Download the Free Report.

Traffic strategy #27 is one of the most influential methods if done properly. Reach out to people on http://findpeopleonplus.com and search for people in Google+ communities.

When you search for people on find people on plus.com, look under the blogger category under occupations. That way you can filter through to find people who actually blog and have an influence. Then add them to your circles on Google+ and message them. Ask them to guest blog on your blog. You can also pay people to do this – actually, you will if you want to scale this method and have it bring in big results. But it’s a great method. There’s not that many other better ways to expand your blog to a new audience while getting a whole lot of social shares on Google+, Facebook, and Twitter. It’s a win-win-win, and your SEO will be greatly benefited.

SEM GUIDE | SEARCH ENGINE MARKETING | GLOBAL RANKING |

What is search engine marketing (SEM)?

Why is it important and how? 

How do I promote my website? Do I have to outsource to a consultant or is that going to harm my site since they're all spammers anyway?

There is a lot of helpful information, as well as a lot of misinformation, floating around regarding search engine optimisation (SEO) and search engine marketing (SEM). First of all, let's start with the names: SEO stands for search engine optimisation (or optimization if you're from the States). In its simplest form SEO is the process of tailoring a website (text, titles, meta tags, alt tags, etc) so that the search engines will assign a good rank to the site for specific search terms.

What is search engine optimisation (SEO)?

 How do I promote my website? Do I have to outsource to a consultant or is that going to harm my site since they're all spammers anyway?

There is a lot of helpful information, as well as a lot of misinformation, floating around regarding search engine optimisation (SEO) and search engine marketing (SEM). First of all, let's start with the names: SEO stands for search engine optimisation (or optimization if you're from the States). In its simplest form SEO is the process of tailoring a website (text, titles, meta tags, alt tags, etc) so that the search engines will assign a good rank to the site for specific search terms.

But with the advent of search engines introducing fees for guaranteed inclusion in their indices, directories charging for reviews and the emergence of PPC listings, SEO now has an element of media buying mixed in. Thus, thanks to Danny Sullivan, it has now been called search engine marketing or SEM (you can still call it SEO if you want).

The SEM Guide is meant to be both a tutorial and a general information resource. I am not selling or promoting anything (other than best practices). I have done SEO / SEM for 5 years and started this site as a way to organize my bookmarks and the information I had collected over the years. If you frequent other prominent SEM resources you'll find that this tutorial, like most search engine promotion sites, tends to go over the same ground. This is because THERE ARE NO SECRETS to successful search engine positioning - just experience, a lot of research and tons of hard work.

If you don't have the time to do it yourself get some expert help. But if you want to try your hand at promoting your own web site or you just want a better insight into how it should be done take the search engine marketing tutorial by following the steps.

The SEM Guide covers other subjects that are not included in the step-by-step tutorial so be sure to check out the side and top menus where every page of the site is listed. Now, on with the search engine marketing tutorial:

SEM GUIDE First Step: Do Your Market Research First

UPDATE 2007

I created this site in 2002, a lifetime ago as far as search engine marketing is concerned. Although the basics of content and optimisation still rings true today there are quite a few pages that are now outdated, specifically with regards to submitting to search engines. I have been meaning to give the site an update for ages but just haven't found the time so I have decided to start a blog for up to the minute search engine optimisation, online marketing and link building techniques. You're more than welcome to take the guided tour and the hard and fast rules still apply today as much as they did in 2003 but if you want the latest info head over to the Search Engine Marketing Blog. See you there!

Contributed Article: Internet Theory - Introducing 'PagePoints'
An experimental system for the comparative valuation of PageRank 

Contributed Article: Niche Directories
How to find and why to submit your site to topical directories. 

SEO Expert | SEO Pakistan | Expert SEO Services | SEO Techniques | SEO Global

Hard to find a way to market your products while sitting at home or office and without hiring so many persons to visit out side and display your products and services that is what you have in mind.

Having said that now you are not sure how to develop strategy and how much you should spend and also you are not sure as you don't know who will do this for you to market your products or services across the globe or in precisely monitored market.

 I've been in this industry for quite some time now and have helped various small businesses and independent clients rank high on Google, Yahoo and Bing with the use of ethical white-hat SEO techniques that I have perfected over time through real experience. I have also provided in-house training to marketers, webmasters and web developers.

I hold a masters degree in Computer Science and am currently pursuing an MBA degree with concentrations in Management Information Systems and Marketing.

The purpose of this website is twofold. First, if you are looking for a professional SEO expert and a search engine marketing consultant to help you create stronger online presence, you can learn about the various SEO services I offer including market research, search engine optimization (SEO), online reputation management, internet marketing, content development/optimization and Web analytics. There is a lot involved in attaining solid and lasting success on the internet and through advanced SEM and SEO techniques, I help my clients achieve the results they want.

Second, if you are just looking for information about SEO and Internet marketing from an SEO expert and are curious about how it all works, you will find lots of SEO resources, articles, and links that can provide you with the latest information in this field. So, enjoy your visit, and come back often.

Professional SEO Services from an SEO Expert

   

• Around 3.0+ years of experience in SEO, SMO, SEM, SMM. Digital Marketing, Web2.0 eCommerce Product based Marketing and Web/Mobile oriented applications.
• Proven ability at development, programming and implementation
• Sound knowledge in business analysis, Lead Generation, website Analysis and design, Competitors Analysis, Keywords Analysis, Web 2.0 Technology Analysis of web and eCommerce based enterprise applications in SEO industry.
• Handled more than 30 client base and significantly increased rankings of client's websites within top 10 in major search engines (Google, Yahoo, Baidu, MSN and Bing/Yahoo) for most of the keywords.
• Gained extensive experience and understating of Web Analytics (Click Tracks, Google Analytics and etc.), Google Adwords, Bing/Yahoo search marketing and Google AdSense for client accounts.
• Analyzing requirement and providing web promotions solutions to clients which involves designing and implementing Search Engine Marketing plans Operational strategies like Keyword Research, Competition Analysis, Site Analysis, Search Engine Marketing (SEM) plan, Web Penalty Solutions, Web Marketing Strategies, etc.
• Pre-analyzing solutions for potential clients Content Management and Optimization based on Latent Semantic Indexing (LSI) Supervising and monitoring the complete execution of the projects in terms of planning the objective, operations, time frame, quality checks, etc.
• Relationship management with key clients for ensuring their satisfaction with the services to enhance and retain business Constant research & up-gradation of knowledge regarding Search Engines and techniques Impart training to SEO Trainees and Support Executives Inter Departmental co-ordination related to the workflow and quality of deliverable.
• Email marketing expert skilled in creating targeted, dynamic, and event triggered email programs
• Proficient in the creation and execution of brand strategy
• Proven history of measuring results using ROI models and KPIsWhether you have a new website and are looking increase traffic or have a established website that is not attracting enough web traffic, my SEO service plans can help you reach your goals.

I offer comprehensive SEO services employing techniques and activities that are derived from industry best practices to help your website get better rankings on major search engines, including Google, Yahoo! and MSN. These include:

• Website assessment
• Keyword research and analysis
• Competition analysis
• Website structure and coding assessment
• SEO strategy formulation
• Meta data analysis and rewriting
• Link building strategies development and implementation
• Monitoring rankings and creating status reports

So What Exactly is SEO and Why Do You Need It?

Search Engine Optimization (SEO) is a subset of Search Engine Marketing (SEM), and is a process of setting up your website so it achieves solid, high rankings of Search Engine Results Pages (SERP) for important keywords and/or key phrases. SEO uses a mixture of techniques, tools, and technical skills to get the desired results.

If you are an online business, SEO is one of the most critical factors to your website's online marketing success. Most of the traffic on the Internet is generated by search engines. In order to appear alongside your competition in the search results, your website must be search-engine friendly. Moreover, to be competitive within the search results you need to take steps that convince search engines that your website is an authority and that your content is relevant for particular keywords related to your business. So if done properly, SEO can help you achieve that and result in a higher return on investment than any other type of marketing, both online and offline. SEO can also help drive targeted traffic and motivated buyers to your website and in turn contribute to increased sales conversions.

Here are some of the basic benefits of SEO:

• SEO results in increased targeted traffic to your website
• SEO helps create brand identity
• SEO creates better search engine positioning
• SEO helps you gain comp0etitive advantage
• SEO results in fast measurable ROI
• SEO boosts product sales and online visibility
• SEO brings in free targeted traffic and hence results in low client acquisition costs
• SEO can allow you to compete efficiently and effectively against larger competitors
• SEO provides continuous online visibility
• SEO is the cheapest marketing tool even on the net

White-hat (ethical) vs. Black-hat (unethical) SEO Techniques

White-hat and black-hat are two different views of how to go about search engine optimization. White-hat SEO experts (like me) are those who devise proper SEO strategies according to the guidelines given by various search engines. On the other hand, black-hat SEOs often try to "trick" search engines by using backdoors, cloaking, spamming and other tricks to optimize their sites.

There are many companies and "SEO professionals" who employ black-hat, unethical techniques in order to get quick results that often get their clients’ websites banned from search engines. To get sustained results only white-hat SEO techniques should be employed.

My Guarantees

Unlike other SEO professionals and so called SEO experts, I do not promise number 1 rankings in Google, nor do I promise to submit your site to 50,000 search engines and directories. All such claims are bogus and carry no weight at all. However, I do promise a considerable increase in your website traffic, better rankings for primary and secondary keywords, and better conversions that result in increased revenue from your site.

As an SEO expert, here is what I guarantee:

• Your website will be submitted to all the major search engines and directories, along with some industry-specific directories.
• The keywords I suggest will have searches as indicated by WordTracker.
• I will optimize for all keywords requested by you.
• I will NOT use unethical SEO techniques and none of the SEO techniques used by me will get your web site banned from search engines.
• I will discuss all my SEO techniques with you.
• I will not carry out any changes on your website without your approval.

Internet Marketing & SEO Services

Search Engine Optimization

Google Adwords Management

Internet Advertising

Internet Marketing Training

SEO GUIDE

New to SEO ? 

New to SEO? Need to polish up your knowledge? The Beginner's Guide to SEO has been read over 1 million times and provides comprehensive information you need to get on the road to professional quality SEO.

1. How Search Engines Operate
2. How People Interact With Search Engines
3. Why Search Engine Marketing is Necessary
4. The Basics of Search Engine Friendly Design & Development
5. Keyword Research

1. How Usability, Experience, & Content Affect Rankings
2. Growing Popularity and Links
3. Search Engine's Tools for Webmasters Intro
4. Myths & Misconceptions About Search Engines
5. Measuring and Tracking Success

What is Search Engine Optimization (SEO)?

SEO is the practice of improving and promoting a web site in order to increase the number of visitors the site receives from search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand.

Search Engine Optimization isn't just about "engines." It's about making your site better for people too. At Moz we believe these principles go hand in hand.

This guide is designed to describe all areas of SEO - from discovery of the terms and phrases (keywords) that generate traffic, to making a site search engine friendly, to building the links and marketing the unique value of the site/organization's offerings. Don't worry, if you are confused about this stuff, you are not alone.

Why does my website need SEO?

The majority of web traffic is driven by the major commercial search engines - Google, Bing andYahoo!. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information or just about anything else.

Search engines are unique in that they provided targeted traffic - people looking for what you offer.Search engines are the roadways that makes this happen. If your site cannot be found by search engines or your content cannot be put into their databases, you miss out on incredible opportunities available to websites provided via search.

Search queries, the words that users type into the search box, carry extraordinary value. Experience has shown that search engine traffic can make (or break) an organization's success. Targeted visitors to a website can provide publicity, revenue, and exposure like no other channel of marketing. Investing in SEO, whether through time or finances, can have an exceptional rate of return compared to other types of marketing and promotion.

Why can't the search engines figure out my site without SEO?

Search engines are smart, but they still need help. The major engines are always working towards improving their technology to crawl the web more deeply and return better results to users. However, there is a limit to how search engines can operate. Whereas the right SEO can net you thousands of visitors and attention, the wrong moves can hide or bury your site deep in the search results where visibility is minimal.

In addition to making content available to search engines, SEO also helps boost rankings so that content will be placed where searchers will more readily find it. The Internet is becoming increasingly competitive, and those companies who perform SEO will have a decided advantage in visitors and customers.

Can I do SEO for myself?

The world of SEO is complex, but most people can easily understand the basics. Even a small amount of knowledge can make a big difference. For the most part, SEO education is free and available on the web, including guides like this. Combine this with a little practice and you are well on your way to becoming a guru.

Depending on your time commitment, willingness to learn, and complexity of your website(s), you may decide you need an expert to handle things for you. Firms that practice SEO can vary; some have a highly specialized focus, while others take a more broad and general approach. Optimizing a web site for search engines can require looking at so many unique elements that many practitioners of SEO (SEOs) consider themselves to be in the broad field of optimization and website strategy.

Still, even in this case, it's good to have a firm grasp of the core concepts.

How much of this article do I need to read?

If you are serious about improving search traffic and are unfamiliar with SEO, we recommend reading this guide front-to-back. It's short and easy to understand. 

"A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts."

Every section of this guide is critical to understanding the most effective practices of search engine optimization.

What is SEO ?

I. Introduction – What Is SEO

Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. If you have ever wondered why some of these websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO).

SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.

This SEO tutorial covers all the necessary information you need to know about Search Engine Optimization - what is it, how does it work and differences in the ranking criteria of major search engines.

1. How Search Engines Work

The first basic truth you need to know to learn SEO is that search engines are not humans. While this might be obvious for everybody, the differences between how humans and search engines view web pages aren't. Unlike humans, search engines are text-driven. Although technology advances rapidly, search engines are far from intelligent creatures that can feel the beauty of a cool design or enjoy the sounds and movement in movies. Instead, search engines crawl the Web, looking at particular site items (mainly text) to get an idea what a site is about. This brief explanation is not the most precise because as we will see next, search engines perform several activities in order to deliver search results – crawling, indexing, processing, calculating relevancy, and retrieving.

First, search engines crawl the Web to see what is there. This task is performed by a piece of software, called acrawler or a spider (or Googlebot, as is the case with Google). Spiders follow links from one page to another and index everything they find on their way. Having in mind the number of pages on the Web (over 20 billion), it is impossible for a spider to visit a site daily just to see if a new page has appeared or if an existing page has been modified, sometimes crawlers may not end up visiting your site for a month or two.

What you can do is to check what a crawler sees from your site. As already mentioned, crawlers are not humans and they do not see images, Flash movies, JavaScript, frames, password-protected pages and directories, so if you have tons of these on your site, you'd better run the Spider Simulator below to see if these goodies are viewable by the spider. If they are not viewable, they will not be spidered, not indexed, not processed, etc. - in a word they will be non-existent for search engines.

After a page is crawled, the next step is to index its content. The indexed page is stored in a giant database, from where it can later be retrieved. Essentially, the process of indexing is identifying the words and expressions that best describe the page and assigning the page to particular keywords. For a human it will not be possible to process such amounts of information but generally search engines deal just fine with this task. Sometimes they might not get the meaning of a page right but if you help them by optimizing it, it will be easier for them to classify your pages correctly and for you – to get higher rankings.

When a search request comes, the search engine processes it – i.e. it compares the search string in the search request with the indexed pages in the database. Since it is likely that more than one page (practically it is millions of pages) contains the search string, the search engine starts calculating the relevancy of each of the pages in its index with the search string.

There are various algorithms to calculate relevancy. Each of these algorithms has different relative weights for common factors like keyword density, links, or metatags. That is why different search engines give different search results pages for the same search string. What is more, it is a known fact that all major search engines, like Yahoo!, Google, Bing, etc. periodically change their algorithms and if you want to keep at the top, you also need to adapt your pages to the latest changes. This is one reason (the other is your competitors) to devote permanent efforts to SEO, if you'd like to be at the top.

The last step in search engines' activity is retrieving the results. Basically, it is nothing more than simply displaying them in the browser – i.e. the endless pages of search results that are sorted from the most relevant to the least relevant sites.

2. Differences Between the Major Search Engines

Although the basic principle of operation of all search engines is the same, the minor differences between them lead to major changes in results relevancy. For different search engines different factors are important. There were times, when SEO experts joked that the algorithms of Bing are intentionally made just the opposite of those of Google. While this might have a grain of truth, it is a matter a fact that the major search engines like different stuff and if you plan to conquer more than one of them, you need to optimize carefully.

There are many examples of the differences between search engines. For instance, for Yahoo! and Bing, on-page keyword factors are of primary importance, while for Google links are very, very important. Also, for Google sites are like wine – the older, the better, while Yahoo! generally has no expressed preference towards sites and domains with tradition (i.e. older ones). Thus you might need more time till your site gets mature to be admitted to the top in Google, than in Yahoo!.

Benefits Prospects Exposure of SEO in Pakistan and across the Globe

How to Boost Your Business
With Maximum Exposure on

Get more visitors, wider coverage,

Higher ranking in search engines.

Mainly your own efforts with a few techniques may increase your visibility on all search engines and keep in mind that now almost all search engines gets feed from Google so most importantly you need to work on optimization of your portal on Google.

First of all you need to write all keywords of your choice when you are about to launch your website so that the Google crawler may start finding it and placing it accordingly on top ranking.

There should be more and more pages according to your products and services and all those pages must be designed and write accordingly to the search keywords so that Search may find find you quickly.

This is most important to write in easy an understandable way so that the people may find it interesting to stay on you web site for more period and get the required information from there using difficult words are not recommended and it never helps in promoting your web site.

Must write your complete, proper and easy to locate address with all the area and city codes with phone and cell numbers.This may help Google to find your location map and search engines find it as legitimate site with all the required address guidance.

A well planned and professionally executed Search Engine Optimization campaign can guarantee massive amounts of targeted traffic for a client’s website. This can prove to be a great alternative to pay per click (PPC) or other paid online marketing tactics, which can sometimes prove to be more costly than initially perceived. Below are a few detailed reasons which the clarify advantages that SEO has on PPC

Perspective (Global / Regional)

Selecting your keywords or phrases to target your audience, search engine optimization ensures that you and your company are found globally or regionally by those who require exactly what you offer. SEO has many benefits for any organization which wants to reach all potential customers locally or globally. You can reach the targeted customers of your own choice.

Targeted Traffic

We believes that getting relevant Targeted traffic is one of the most important factors contributing to the long term success of our clients’ website. The main aim of Targeted Traffic is to get target-oriented user activity, and this can help in of sales for whatever products or services the client is dealing in. We deploys its experience in the field of SEO to get you Targeted traffic from search engines and through natural searches, instead of just tricking the users.

A small amount of targeted traffic is more likely to get the sales and profit required than a large amount of non-targeted traffic. We helps in providing its clients the desired Targeted traffic by deploying the following techniques and features as part of its SEO service packages:

• Creating new Blogs or optimizing existing Blogs and enabling various RSS feed services.
• Specialized Off-site and On-site Search Engine Optimization.
• Article submitting and where possible providing free incentives on the clients website to attract more users.
• Unique and engaging landing pages with fresh and useful content.

Increase Visibility

We helps in getting increased visibility for the client’s website by providing unique, useful and fresh content for the client and also updating it constantly to keep the targeted audience engaged and focused on the client’s website as a reliable source of information.

We implements time tested methods which guarantee increased visibility on all major search engines especially Google. These include.

• Constantly updating content on the client’s website or blog. Creating fresh and useful content, instead of creating an information overload for the user, which might drive them away. Constant content updates, ensures that there are returning visitors to the client’s website or blog.

• Creating professional layouts and designs for the client’s website or blog to make them visually appealing and attractive for the users, so as to extend their attention span. Special focus is placed on the navigation and color scheme of the website to make it easy to use and provide the relevant information with ease.

• Where it’s possible we provide the client with professional looking and relevant domain names. A domain name matching close to the nature of the business, makes the visitor trust you site as the real deal, instead of a source of spam.

Constant analysis of the SEO stats of the client’s website or blog. Also focusing on and identifying the keywords being used by the visitors to reach a site and keeping track of the information that is being accessed the most by the majority of the visitors

High ROI (Return on Investment)

Although many clients are reluctant to set aside a budget for Search Engine Optimization, many of them can be convinced of the advantages when they realize the return of investment t of Search Engine Optimization services.

We focuses through its Search Engine Optimization services, to provide increasing traffic flow of targeted and relevant customers to a website or blog. If a small portion of visitors spend a particular amount of money at a website, then it’s obvious that a increase in the number of such visitors will eventually increase the amount of money spent by the visitor and in exact proportion the money earned by the website or blog.

A good product or service Is not profitable unless It sells according to the desired level. Investing in a good Search Engine Optimization company can make businesses and services visible online to potential customers and thus increase sales, resulting in higher profits.The return on investment into Search Engine Optimization is always guaranteed due to its nature of being the most effective and result generating marketing method available today.

Long term positioning

The Long Term Positioning of a website refers to placing a website or blog in to the top 10 searches of all major search engines, particularly Google.

The purpose of website positioning is to help visitors to easily find and quickly access your website and the services offered. There are always users present who are looking for or are ready to buy products and/or services from a client’s website. A website which has been properly placed in the top ten results of the major search engines can easily be visible to potential customers.

We’ Search Engine Optimization methodologies not only guarantee a position amongst the top ten search results, it also helps maintain that position for a long term. Helping the client achieve improve and sustain the sales and profit of its products and services.

Search Engine Optimization is currently the most cost-effective way available for a client to market and promote its products and services and We helps its clients make the best use of it.

Cost-effective

We through its Search Engine Optimization packages provides its clients the most cost effective way available nowadays, to market their products and services.

A long term investment in a experienced and well established SEO service can really boost sales figures and save the client large amount of money every year on marketing costs. Although SEO may seem like a slow start to achieving your goals but once the ball starts rolling the desired results are always present.

Search Engine Optimization has also been proven time and time again to be more cost effective than its paid counterpart services like Google AdWords and Pay Per Click services. Which may not achieve desired results if not utilized correctly.

Flexibility and Measurable results

Search Engine Optimization being the powerful and effective method that it is of online marketing, provides immense flexibility regarding online marketing campaigns. Various numbers of customized campaigns can be created pertaining to the diverse audiences which exist for different products and services.

Search Engine Optimization is one of the very few marketing strategies which provide clients with measureable results. This means that it is easy to keep track of and accurately quantify the results of the different Search Engine Optimization techniques that have been implemented.

we provides its customers detailed reports on periodical basis which provides details regarding ranking position in search engine, site statistics, users visiting the and other important key indicators.